How To Win Links & Influence Engines

[Tags: interactive pr, pr, SEO]. Here's a useful article from the Web Marketing Blog that covers strategies for getting links to your site and building your ranking on search engines. Sample quote:

"You will need to continue building links down the road to insure that the search engines continue to be influenced by how people have linked to you in the past and kept those links in place and also how new people are finding your site helpful and relevant. If the engines see a sudden spurt in link growth and then see that growth stop you are not likely to have a strong ranking indefinitely in any but the lowest competition sectors."